“The culture of your organization starts with you.”

— William H. McRaven, The Wisdom of the Bullfrog, 2023, p. 11, "Death Before Dishonor"

About William H. McRaven

Retired U.S. Navy admiral and former Navy SEAL, chancellor of the University of Texas System, and author of 'Make Your Bed' (2017).

“If you want to change the world, start off by making your bed.”

“If you make your bed every morning, you will have accomplished the first task of the day.”

“Making your bed will also reinforce the fact that the little things in life matter.”

“Let whatever appears to be the best be to you an inviolable law.”

“Lord, what fools these mortals be!”

“All that glisters is not gold.”

“Uneasy lies the head that wears a crown.”

“And one man in his time plays many parts.”

“Give every man thy ear, but few thy voice.”